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Lahore School of Economics |
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BBA Major in Marketing and Minor in Media Studies
1. Intro to Micro Econ
2. Mathematics I
3. Statistics I
4. Computing for Business & Economics I
5. Communication Skills
6. Islamic Studies |
1. Environmental Science: Intro
2. Principles of Marketing
3. Visual Communication
4. Language, Culture & Society/Intro to English Literature/ Introduction to
Philosophy
5. Psychology
6. Financial Accounting I |
1. Principles of Management
2. Film Studies
3. Print, Radio & Television Media
4. Intro to Consumer Behavior
5. Services Marketing
6. Financial Accounting II |
1. Industrial Marketing
2. Introduction to Decision Analysis
3. Entrepreneurship & SME Management
4. Research Methods
5. Marketing Management
6. Operations Management |
Spring Term: Jan. – May |
Spring Term: Jan. – May |
Spring Term: Jan. – May |
Spring Term: Jan. – May |
1. Intro to Macro Econ
2. Mathematics II
3. Statistics II
4. Computing for Business & Economics II
5. Academic Writing
6. Quranic Studies
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1. Pakistan Studies
2. Studio Arts
3. Video Production
4. Sociology
5. Financial Mgmt I |
1. Advertising
2. Banking
3. Financial Mgmt II
4. Business Communication
5. New Media Practices
6.OB & HRM |
1. Strategic Mgmt
2. Export Marketing
3. Supply Chain Mgmt
4. Cost Accounting
5. Research Project |
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Summer Term: June – Aug |
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Applied Business Field Assignment and Report (Internship) |
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© Lahore School of Economics 2023
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