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Sana Azar

Ms. Sana Azar is an Assistant Professor and a PhD Scholar at the Lahore School of Economics. She is a gold medalist in MPhil in Business Administration from Lahore School (2013). Sana has completed her MBA (Banking and Finance) from Lahore School of Economics in 2009. She has a B.Sc. (Hons.) in Computer Science from Kinnaird College for Women and Bachelor of Arts from Punjab University with specialization in Journalism and Economics. Sana teaches Marketing, Management and Research courses at the Lahore School of Economics at undergraduate (BBA & BSc) and graduate level (MBA & MBA for Professions). Her research interests include Time Management, Flexible Work Arrangements, Customer Relationship Management, Leadership and e-Commerce.

Ms. Sana’s publications include:

  • Azar. S., Talat. A, Khan. F, and Rana. A, (2014), “Consumer Behavior Towards Non-Local Brands”, Lahore Journal of Business (In Press)
  •  Talat. A., Azar. S, and Yousaf. M, (2013), "Investigating ‘Social Commerce’ as an alternate Model for Online Commerce in Developing Countries: A case of Pakistani Economy", Pakistan Journal of Commerce and Social Sciences, Vol.7, No.2
  • Azar. S., and Zafar. S, (2013), “Confirmatory Factor Analysis of Time Management Behavior Scale: Evidence from Pakistan” Interdisciplinary Journal of Contemporary Research in Business, Vol .4, No. 12
  • Azar. S, (2013), “Impact of Time Management Training on Pakistani Corporate Sector Employees” Journal of Basic and Applied Scientific Research Vol. 3, No. 4
  • Azar. S., Khan S (2012), “Service Quality of Higher Education in Pakistan”, Asian Journal of University Education, Vol. 8, No.1
  • Teaching Case Study: Azar. S, (2013), “The Rise and Fall” Published by Lahore School of Economics Ms. Sana’s Conference presentations include:
  • 2014 Lahore, Pakistan: Lahore School of Economics. Second Annual Business Research Conference on Managing Business in Pakistan. Cross-Cultural Differences in Punctuality of Dutch and Pakistani (Van Eerde W and Azar S)
  • 2014 Athens, Greece: Athens Institute of Education and Research Annual International Conference on Business, Law and Economics. The effect of management leadership on competitive strategies, manufacturing strategies and firm performance: A case of uncertain economy (Khan S, Shaipe. Z and Azar S)
  • 2013 Lahore, Pakistan: Lahore University of Management Science. International Research Conference on Contemporary Management Practices (IRCMP). Publication and Thematic Trends in Leadership studies: A Content Analysis (Azar S and Talat A)
  • 2013 Vegas, USA: International Business Research Conference (published in conference proceeding). Building Relationships with Bank Customers Employing Technology (Azar S, W Rhanja, Talat A, Khan S and Bushra A)
  • 2013 Paris, France: The Macrotheme Review. An In depth Analysis of Four Decades of Research in Job Satisfaction (Khan S, Bushra A and Azar S)
  • 2013 Dubai, UAE: International Conference. Evolution in Leadership Studies (Azar S and Talat A)


She has conducted the following workshops:

  • Time Management Training (May 2014) Lahore School of Economics – Faculty Development Workshop.
  • Advanced Statistical Techniques- Part II (December, 2013) Lahore School of Economics- 5 Days Workshop.
  • Advanced Research Techniques – Part I (October, 2013) Lahore School of Economics- 1 Day Workshop.