Publications
- “Destination Satisfaction as a Mediator between Antecedents and Revisit Plans of Tourists”,Journal of organizational studies and Innovation (2022)
- “The role of price and promotion play a role in creating brand equity”, Lahore Journal of Business (2019)
- “Methodological & Publication Trends in Service Marketing: A content Analysis”, Cogent Business and Management 2018, Volume 5
- “Effect of organization politics on job commitment leading to job performance: Evidence from private banking sector in Lahore”, Journal of organizational studies and Innovation (2018)
Additional Research
- “Impact of Job Stress on Job Performance and Job Satisfaction of Teachers in Private Universities of Lahore, Pakistan” presented it at 28th International Business Research Conference held in Sept. 2014.
- A review paper written on “Mergers & Acquisitions, Causes, and Consequences Review” for the Derivatives course studied in 2008.
Training/ Certificates
- Faculty Development Workshop, MPlus, Certificate, 2021
- Faculty Development Workshop, Using NVivo 11 for qualitative research, Faculty Development Workshop, LSE, Lahore, PK, Certificate, 2018
- Php Web Development with Macromedia Dreamweaver, Six Sigma Tools and Techniques, and Structural Equation Models: An introduction, Faculty Development Workshop, LSE, Lahore, PK, Certificate, 2017
- Teaching through Case Study Method, Gaps in Islamic Banking and PLSSEM software, Faculty Development Workshop, LSE, Lahore, PK, Certificate, 2017
- Pakistan Development Update, The World Bank with the association of Lahore School of Economics, Lahore, PK, Certificate, 2017
- QGIS Version 2.18, CERP, Faculty Development Workshop, LSE, Lahore, PK, Certificate, 2017
- Developing Dynamic Websites For Business Use, Faculty Development Workshop, LSE, Lahore, PK, Certificate, 2017
- Case Method, Mixed Method, Mediation, Moderation and Conditional Process Analysis in AMOS and Geographic Information System (GIS) / Mapping, Faculty Development Workshop, LSE, Lahore, PK, Certificate, 2016
- 2- Days workshop on Conjoint Analysis by Lahore School of Economics (2015)
- 2 – Days workshop on Overview of Research Methods by Lahore School of Economics (2015)
- 2 – Days workshop on Overview of Research Methods by Lahore School of Economics (2015)
- Faculty Training Workshop & Development Seminar, LSE, Lahore, PK, Certificate, 2010
- Econometrics Workshop, Centre for Research, LSE, Lahore, PK, Certificate, 2008
